Friday, November 13, 2009

Eco Fashion Friday Featured Designer Jonano

We gals love to feel enveloped in something luxurious, even women like me who tend to wear sweats and hoodies most of the time! There is something about pulling an all natural, fine fabric from our closet for those special occasions that can give us a feeling of total heart rush. Jonano is a company that recognizes how a lady likes to feel pampered every once in a while and they sent me one of their gorgeous silk and linen scarves to try out.

The weave is tight enough that even the sheerness of the fabric does not threaten the strength of the item. The fabric is soft and it drapes beautifully. I tried wearing it in a couple of ways -- over my head to protect my hair from the rain as well as around my neck. Here in the northeast United States it is vital to have a warm scarf all winter long. I was not disappointed, my neck was toasty warm but I didn’t need a super bulky item to ensure it.

As a supporter of the Breast Cancer Research Foundation, Bonnie Siefers created this scarf for the Daffodil Collection. 10% of all the proceeds go to support the cause. Nice!

I know that many of you might be thinking ‘but creating silk kills the silkworms’ and typically that would be true, however, Jonano uses peace silk in their garments which ensures the silkworm is unharmed in the creation of the fabric. Instead of creating one continuous silk thread by not allowing the creature to emerge from its cocoon as a moth, the moth emerges and the cocoon is then harvested to be spun into fiber instead.

The price for this scarf is somewhat beyond the reach of many women at a suggested retail of $69 but it is a well made item that will be a versatile piece meaning it will potentially get a lot of wear. The one thing I was put off by was that the fabric shed. I tried it on first with a white button down shirt, then the green shirt seen in the photo above, and the scarf left behind tons of pilled fibers. Sadly because I was asked to return the item to the company after testing it out I was unable to wash or dry clean it to see if it would eliminate the issue.

Overall I am impressed with the humanitarian efforts to support breast cancer research as well as the ethical treatments of the silkworms used to create this item and I am awarding a Three Leaf Rating to this chic scarf! (an array of cool fashion is available online, I highly suggest checking out the website for more!)

Thanks for proving that couture can be Green, Jonano! ♥love♥

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